Tourist Commission Wins Big at Hermes Creative Awards

Tourist Commission Wins Big at Hermes Creative Awards

by Cory Cart

LaPlace, LA – Hermes Creative Awards has announced winners for the 2019 international awards competition for creative professionals involved in the concept, writing and design of traditional and emerging media.

The River Parishes Tourist Commission and its brand, New Orleans Plantation Country (NOPC), won five awards including the Platinum Award, the highest honor awarded, for the social media campaign #5Days5Ways.  Two Gold Awards were won for the new destination guide and a group travel marketing campaign that was executed in summer 2018.  The destination marketing organization also received honorable mentions for the new destination photography and the River Reel YouTube Series.

There were more than 6,000 entries from throughout the United States, Canada and dozens of other countries in the Hermes Creative Awards 2019 competition. Entries came in from corporate marketing and communication departments, advertising agencies, PR firms, design shops, production companies and freelancers. The work submitted for award consideration was work NOPC worked on with their destination marketing agency, HUB Destination Marketing (HUB).  These awards showcase the strength and quality of the marketing campaign components developed to attract visitors to the River Parishes.

“We have worked to bring innovative marketing efforts into the activities of the Commission as we work to expand the messaging of our brand and increase the experiences offered by our destination to our visitors so it is much appreciated for that work to be recognized. These awards signal the great work done by our staff and the team at HUB and we look forward to continuing to provide a great product to our visitors as we promote an amazingly unique destination to the world,” said Buddy Boe, Executive Director.

Hermes Creative Awards is administered and judged by the Association of Marketing and Communication Professionals (www.amcpros.com). The international organization consists of several thousand marketing, communication, advertising, public relations, media production and free-lance professionals. AMCP oversees awards and recognition programs, provides judges and rewards outstanding achievement and service to the profession.

“It’s always a great honor to receive one award for the work your team completes, but to receive recognition for every single piece of NOPC creative work reviewed in a global creative awards program is mind-blowing.,” said Cory Cart, managing director of HUB. “

AMCP judges are industry professionals who look for companies and individuals whose talent exceeds a high standard of excellence and whose work serves as a benchmark for the industry. Winners were selected from 200 categories grouped under advertising, publications, marketing/branding, integrated marketing, public relations/communications, electronic media and pro bona. A list of Platinum and Gold Winners can be found on the Hermes Creative Awards website at www.hermesawards.com.

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